Facebook: Ads for Small Businesses – Master Class
Create Facebook Ads that generate sales for small businesses.
Stop Wasting Money on Experiments
Save yourself from the biggest money-losing mistakes:
Missing easy sales opportunities.
Not taking advantage of all the best features.
Wasting time trying to figure everything out on your own.
You should earn anywhere from thousands to tens of thousands of dollars in sales (depending on your products' price point) after you fully implement the instructions in this course.
Even though this online course is a big money-maker, we don't charge $1,000 for it. We don't even charge $500. We let you decide how much it costs by offering it as a relatively inexpensive monthly subscription and letting you decide how many months you want to keep it. You can even take advantage of our Free Preview to verify this course is a good fit for you.
Summary
Video Instructions – Workshop
Strategy: 2 Core Audience Types
How Large Should Your Audience Be?
Steps to Save an Audience
Existing Customer Audience Settings
Video Instructions – Create an "Engaged" Audience
Video Instructions – Create a "Visitors" Audience
Potential New Customer Audience Settings
Video Instructions – Create a "New" Customers Audience
Population Density Differences – Workshop
Derivative Audience Settings
Video Instructions – Derivative Audiences Workshop
Check for Audience Overlap
How Separate Ad Audiences Can Overlap – Video
Steps To Use a Saved Audience to Create an Ad
Knowing When to Tweak or Swap Audiences
Knowing When to Tweak or Swap Audiences – Workshop
Quick Instructions
Summary
1. Optimize Your List
2. Import Your List as a Facebook Custom Audience
3. Refine Your Audience
Quick Instructions
Summary
Video Instructions — Initial Ad Setup
Structure of Facebook Ads
1. CAMPAIGN Settings
2. AD SET Settings
3. AD Settings
4. Duplicate 2nd Ad Set
Video Instructions — Create a Post Ad from Start to Finish
Duplicate a Campaign for Each New Post
Special Treatment for Fake News & Political Ads
Results Analysis
Quick Instructions
Summary
Video Instructions – Workshop
Video Instructions – Check for Past Overdelivery
Detailed Instructions
Results Analysis
Quick Instructions
Summary
What We Know
Data Facebook Collects
Summary
How Facebook Pixel Tracking Works
Untrackable Results
Detailed Instructions
Results Analysis
Quick Instructions
Summary
Untrackable Results
Detailed Instructions
Quick Instructions
Course Comprehension Quiz
You'll learn all of this from our Founder & Chief Trainer, Danielle Glick. She is uniquely qualified to teach you Facebook marketing because she has been creating, testing, and analyzing Facebook ads for small business since 2011.
Danielle is also one of the first people in the world to become a Facebook Certified Digital Marketing Associate. With this official certification, you can trust Danielle thoroughly understands how Facebook works and has incorporated their most profitable business features into all of our Facebook marketing courses.
Probably! Our online courses are formatted to suit a variety of learning styles and experience levels, featuring:
Step-by-step written instructions for beginners.
Quick versions for advanced learners and easy reference.
Videos for visual learners.
Learn at your own pace; make videos go faster or slower.
Expert support via live chat, email, and webinars.
When you buy this course, you'll get instant access to start learning. You can jump to specific topics or click through each page in sequence.
Our courses are sold as monthly subscriptions, so you can keep them for as long as you want with no contract or minimum number of months required. Each purchase gives you unlimited access for 30 days. When you no longer need this course, you may cancel at any time with 1 click, no tricks.
If you aren't sure this course is the right fit for you, try our Free Preview— no credit card info required!